Peak to Sky
Inaugural Event in Big Sky, MT

This project stands out as one of the most unforgettable and collateral-intensive endeavors I've been involved with during my tenure at Outlaw Partners. Our team was responsible for conceiving and executing 'Peak to Sky,' a remarkable two-day event curated by Mike McCready from Pearl Jam. Working closely with McCready's management team, we meticulously branded and marketed this event, producing all the necessary materials to successfully execute an event of this magnitude in Big Sky, MT from the ground up. All assets produced required immense attention to detail, and needed to be approved by all artists management teams.

July 5 & 6, 2019 - Peak to Sky was curated by Mike McCready from the Rock and Roll Hall of Fame inducted band Pearl Jam. The event featured two days of world-class rock under the backdrop of 11,166-foot Lone Mountain in Big Sky, Montana.

Design Deliverables: event logo creation, advertisements, auction certificates, sponsor decks, badges, merchandise, posters, signage, stage scrims, tickets, social and web marketing assets, event maps, postcards, and coasters.

The following represents a glimpse of the extensive array of assets I generated for this event:

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Lone Peak Cannabis Co.

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Big Sky PBR